23 Sep 2019 By Sam Claeys
Creative Edge Software, developer of the award-winning all-in-one iC3D packaging design software, will launch iC3D 6 at LabelExpo Europe, with a direct appeal to print service providers to consider these new commercial opportunities on offer. Version 6 of iC3D is focused on specialist high-end print finish materials, such as foils and laminates, including holographic and Fresnel Lens effects.
According to Nick Gilmore, CEO of Creative Edge Software, specialist materials are increasingly attractive for labeling and packaging embellishment today, but their design and manufacture are complex: "Holographic and Fresnel Lens effects as used by premium brands have become the go-to devices for giving consumers the impression of quality and exclusivity. In the age of fake, they also ensure an extra level of security for packaged products", says Gilmore. "For high-end impact and assurance, you need to sample and trial your design more than ever, but physical mockups are especially expensive and time-consuming. With this new version, we’re opening up the creative opportunities to use and invent special effects like never before."
Announcing a unique circular capability, 'design meets production meets design', Creative Edge Software is introducing iC3D 6 as a world first, which allows packagers not only to visualize, but also custom-design new Fresnel Lens effects or holographic materials. The photo-realistic technology is made possible by the iC3D Ray Tracer, which instantly renders images and effects in high-definition and is essential for accurately conveying the optical effects of the materials due to their use of multiple layers of light reflection and refraction.
The key features of version 6 of iC3D are:
Watch the webinar about the new features of iC3D 6 here.
At LabelExpo, Four Pees will showcase the full range of new features at booth 3C17.